In this episode of the Live Better Sell Better podcast, Anthony Cessario, VP of Revenue at Clari, shares his insights on how to maximize resources and achieve higher impact outcomes for sales teams. But what happens when the focus is lost and the team is left without direction? Tune in to find out.
In this episode, you will be able to:
My special guest is Anthony Cessario VP Revenue at Clari
With a deep understanding of sales dynamics and team efficiency, Anthony Cesario, the VP of Revenue at Clari, shares his insights on the vital importance of focused capacity in driving higher impact outcomes. Drawing upon his experience working closely with go-to-market teams and helping them achieve their objectives, Anthony stresses the importance of identifying and prioritizing the highest potential accounts, establishing equitable sales territories, and fostering a transparent environment among sales teams. Tune in to learn how to optimize your sales team's performance by implementing Anthony's effective strategies.
The key moments in this episode are:
00:00:06 - Introduction,
00:03:06 - Determining Highest Impact Outcomes,
00:09:16 - Operationalizing Focus Capacity,
00:14:24 - Importance of Focused Capacity in Today's Sales Environment,
00:12:42 - Coaching Managers for Success,
00:15:54 - Maintaining Priorities Throughout the Year,
00:19:51 - Balancing Structure and Autonomy,
00:23:37 - Building a Business Plan,
00:25:28 - Creating a Sales Framework,
00:26:48 - Measuring Success,
00:28:07 - Live Better Advice,
00:29:12 - Future Letter to Self,
00:30:57 - Work-Life Integration,